They probably do not want to pay which is ridiculous as they demand payment.This infuriates me and I'm investigating it. I know that for many not having the on-demand option is a deal breaker when considering buying the stream. It's stupid and I don't understand why it's a problem for this event when it's not a problem for any other events.
You can also watch at YLE Areena. They will show it delayed and might not be all, but you can watch it on demand, for a year I think. It will be geo-blocked, so you will need a VPN. They seem to have no problem with licencing.
You can find it here
Just click "Tulossa" on the right side of the screen and you will see the schedule.
ETA: Their broadcasting schedule is better for USA, since they show it in the evening in Finland.