Every culture/country/groups of people interact with "supernatural" to some degree, from "knocking on wood" to playing with horoscope to hiring a psychic to following an occult. my observation is, the more vulnerable, the less secure, the less in control of events in one's life a person feels, the more likely he/she is to seek "supernatural" assistance. It's sort of a "crutch". It's the "degree of involvement and reliance" that matters. And there is so much more to it.. history, politics, legends, economics, laws, education... What drives people to believe and to seek help from supernatural, i am sure is a subject of a lot of research and PhDs..

and each region/country/society has it's own specifics.
But since we're talking about "russia" in the "russian topic", there were studies/surveys conducted, in 2012 and 2013, and they show that between 50+% and 60+% of population believes in superstitions and/or supernatural.
This one in Russian, states that 63% of population believes in superstitions.
Суеверия в цифрах и фактах
aif.ru
This one is in English, shows in 2013 it is 52%, decline from same study in 2000 @ 57%.
Russians are a superstitious lot.
www.themoscowtimes.com
I am not dishing on or singling out Russia, because i reside in Bay Area, North Cal, and there are plenty of "new agers" and "hot-tubers" and "the enlightened spiritual ones" with Master Degrees and PhD's who believe in supernatural and use some kind of services to "help with their lives and love matters"..

Oscar Wilde: “
Everything in moderation, including
moderation.”