There is better language to discuss it than language that demeans the feminine. Demeaning all things feminine is androcentrism.
If you think a female skater is packaged badly, say "I think that her costume/appearance does not suit her". See how simple that is? Saying "pweety pwincess" is demeaning.
I never even use the words 'pretty princess' to describe a skater, let alone use it by substituting the two 'r' with 'w'
I admit that I do use 'baby ballerina', and perhaps that is demeaning and I should reconsider the term. But to me it is not demeaning, but rather refers to a pre-pubescent girl who has mot yet matured physically (or remains girlish after puberty) and is balletic. I don't care for this type/style of skating.
However, I will note that the term 'ice princess' is used quite commonly. I don't like it, and I don't use it.
If a female skater does not appear stereotypically feminine--based on music, hair and costume color mostly--she is deemed "athletic" and "powerful". You did it yourself. So the very clear implication is that athletic and powerful = not feminine and feminine = childish and weak. As if a certain subset of female skaters are not athletic by virtue of ballet music or up dos.
That's not the implication to me. I certainly don't equate feminine with childish and weak.
But let's face it, there is a stereotype for ladies figure skating, and it does not tend to emphasize the value of power and athleticism. In saying athleticism, I refer to an athletic style of skating and programs that highlight that style.
What troubles me that female skaters who are powerful and athletic are not always encouraged to explore the potential for that. Daleman had an amazing opportunity when she chose 'Gladiator' (There were a few female gladiators in the days of the gladiators). There were opportunities for both costuming and music, but she didn't really explore them and chose a tinkly piano version of the music.
I also think that the lack of emphasis on power and athleticism is the reason why more ladies aren't attempting 3As and quads.
I have yet to see a female skater be attacked here or anywhere else in the skating social media world for being too masculine.
Irina Slutskaya, who was often said to "skate like a truck driver".