Looks like one of his sponsors is having a contest, probably open only to French residents. http://www.damartsport.com/-tmp-75.html?promo=SHP:ZP:jeuJoubert "Win a weekend in Poitiers for 2 people to attend the exploits of Brian Joubert" "You must answer 3 questions: 1) Which discipline does he practice? Figure skating, track & field, or soccer? 2) How many times has he been the world champion? 3) Which web site can you buy Damart Sport products?" By the way, this reminds me of a commercial he did for Damart a couple of years ago, http://www.youtube.com/watch?v=cTtP8R5RhyE .