As for Angelskates and Prancer's comments, they are rather obviously true, no? For something to be gender-neutral, you first have to have a concept of what is gender-specific, then designate things outside that realm to be gender-neutral. So gender neutral toys presuppose that toys are generally gendered as a matter of course. The arbitrariness of such classifications was pretty apparent in the link from rjblue. That blogger classified super heroes as gender specific, but toy kitchens as gender neutral. But that only reflects on her internalized gender schemes projected onto toys. It says nothing about the essential nature of the toys themselves.