Do you know a "recipe" how to make a website more findable in search engines/google?
I know some people put word invisibly on their page that are search terms that might be used from people trying to find them but other than that I am drawing a blank.
I want to help my sister who has a small business with acupuncture treatments and such and has trouble finding new patients. The old ones stay so she seems to be a good healer but there are never any new patients calling in.
Being a computer person I immediately asked her about her website. The website itself is great but when I tried to find it in google by using standard search terms a "normal" person would use when trying to find such a treatment I was not able to find it, even though the right words where in her website.
Any tips you could give me? I'd really like to help her, she was so depressed right now.